RCN Publishing produce a number of nursing titles, from Nursing Standard - their flagship weekly journal with circulation in excess of 70,000 copies - to specialist monthlies such as Paediatric Nursing and Nursing Older People.
In addition, their considerable web presence extends to ten sites, the busiest (nursing-standard.co.uk) handling an average 70,000 searches per week in its clinical archive alone.
Complete journal re-design of Nursing Standard, including masthead, covers and spreads. Workshops and production of detailed style guide, advice on photography and general styling. In-house support to RCN Publishing production studio for re-launch issue.
Password protected website administration area for RCN Publishing Company. Non-technical staff can edit descriptions and pricing of printed journals offered for sale via the web; create, publish and analyse feedback for online surveys ; set up and send HTML email marketing ; create discounted special offer online subscriptions; administer and analyse registered user access; control IP-based access to protected archives for libraries and hospitals ...and lots more!
We've been contracted for more than six years to provide full design, service and support for nursing-standard.co.uk and all specialist journal websites. All ten sites were re-designed and re-launched in 2007.
Real-time e-commerce facilities are shared across all sites, whereby online subscription to any printed journal grants immediate access to a password-protected searchable archive of 5,000+ clinical papers.
"...redesign has transformed Nursing Standard into a magazine that really delivers what readers want. As well as vision and creativity ... brings the all-important ability to develop a rapport with the in-house team and to really understand the reader. A rare combination of talents."
JEAN GRAY, EDITOR